Nestled at the base of Mount Kilimanjaro, Moshi is the coffee producing centre of the country. All around the town and on the slopes of Kilimanjaro, there are vast plantations of coffee blanket covering the area.
Coffee is a mainstay of life in Moshi, and the seasonal coffee auctions, whereby wholesale coffee is bidded for by international buyers, packaged and sold, is an event not to be missed if you’re in town. In addition to the coffee auction, Moshi’s coffee roasting factory is a sweet-smelling insight into the production of this famous beverage.